The Ministry of Culture, Tourism and Sports has presented a new tourism promotion campaign for Castile and León that aims to awaken interest in visiting the Community, not only among tourists from neighboring provinces and the main source markets, but also for the Castilians and Leonese themselves.

With the slogan Castile and León, 'It seems like you know it, but you don't', we want to dismantle the false belief that it is already a known destination, when there is still much to discover.

Castile and León is the autonomous community with the largest surface area in Spain and this allows it to offer potential tourists an infinite number of resources: a privileged nature, one of the most varied and dense monumental heritage in Spain, an internationally renowned wine and gastronomy, as well as a territory in which it is possible to enjoy active tourism in an unimaginable way.